17 มิ.ย. 2015, 17:56 — ใช้เวลาอ่าน 5 นาที
Innovation is a formidable force. It compels businesses to constantly challenge the status quo and is the very anti-thesis of complacency.
Food for thought: Kodak did not foresee the rise of digital photography and as a result, from being market leader in its field, it was rendered almost irrelevant in a matter of a few years. The learning is simple: Even if you have a business model that is working well, don’t get complacent.
A culture of innovation propels transformation, gives rise to stimulating new products, resolves snags and conquers challenges. In your business, creating an environment conducive for innovation could help you reach new markets, streamline your processes and accomplish business goals.
Innovation doesn’t just happen by bringing ideas together. It takes a concrete plan of action to promote a culture of innovation in your organisation. Here are some steps you can adopt to boost innovation in your business.
1. Employees’ ideas must be appreciated and implemented
2. Applaud and recognise positive team work
3. Channels of communication between managers and employees must be open
4. Office layout should be conducive to open and inspired thinking
A company and its employees determine the core innovation process. It’s a well established fact; businesses that innovate tend to expand more over time than those that don't. In the words of Bob Iger, “The heart and soul of a company is creativity and innovation.” Share with us some of your business innovation strategies.
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